Key Facts:
- Ingenia Holiday Parks signs on as naming rights partner for Sydney Family Easter Show for third consecutive year at Entertainment Quarter, Moore Park
- The 2026 event will feature Sydney's Biggest Easter Egg Hunt, new Outback Jack Stockman Show, and returning favourites including motorcycle stunts and animal nursery
- Show has experienced year-on-year growth in visitation and programming, establishing itself as a major affordable school holiday event
- Ingenia Holiday Parks operates over 40 holiday parks across Australia, using the show to connect with families during peak holiday planning season
- The 2026 event will run from 2-19 April, featuring the largest footprint and most expansive entertainment offering to date
Ingenia Holiday Parks has reaffirmed its commitment to one of Sydney's fastest growing family events, signing on as Naming rights partner of the Sydney Family Easter Show for the third consecutive year.
Held annually at the Entertainment Quarter, Moore Park, the Ingenia Holiday Parks Sydney Family Easter Show has evolved into a must-attend Easter tradition for families across NSW.
Year on year, it has delivered increased visitation, expanded programs and activities, and greater visitor interaction and engagement, confirming its reputation as one of Sydney's favourite and affordable major school holiday events.
Entering it's third year, the naming rights partnerships reflects a shared vision of delivering meaningful and memory making moments.
Matthew Young, Executive General Manager – Tourism, Ingenia Holiday Parks, said the continued sponsorship demonstrates the brand's commitment to investing in community-based experiences that align with its core audience.
"Now in our third year as Naming Rights Partner, the Sydney Family Easter Show continues to be a partnership we genuinely value. It's an event that brings families together and celebrates the simple joy of spending time together - something that's core to who we are at Ingenia Holiday Parks. We're excited to help once again deliver an unforgettable school holiday experience and lasting memories," Mr Young said.
Ingenia Holiday Parks operates more than 40 holiday parks across Australia and has built its brand around accessible, experience-driven getaways. The Sydney Family Easter Show provides a natural extension of this positioning, connecting directly with families in a live and interactive environment.
The 2026 edition of the Ingenia Holiday Parks Sydney Family Easter Show marks the largest footprint and most expansive entertainment offering to date, with key factors driving the Show's popularity including:
- Sydney's Biggest Easter Egg Hunt & Giant $2,000 Giveaway Basket, the brand-new hero attraction set to have little bunnies bouncing with excitement.
- The debut of the Outback Jack Stockman Show, a high energy spectacle packed with horsemanship, working sheep dogs, whip cracking and plenty of laugh out loud moments.
- A huge mix of free entertainment, live shows and interactive experiences
- Returning family favourites, including the action-packed Motorcycle and Bike Stunt Show, interactive Reptile Show, along with the ever-popular Monster Jump inflatable obstacle course, and the hands-on Animal nursery.
- Plus all the classic carnival rides are back along with a huge choice of show bags.
- Easy access, a central location and strong value for money.
Event Director, Britt Osborne said the Show's growth reflects a clear need for affordable, high energy, family experiences during the Easter and school holiday period.
"The Ingenia Holiday Parks Sydney Family Easter Show has grown significantly each year and much of this success has been built on strong partnerships. Having Ingenia return for a third year gives us the stability and confidence to deliver an even bigger and better event," Ms Osborne said.
From an industry perspective the continued naming right sponsorship highlights the strength of experiential and interactive events, with the Show delivering to Ingenia brand visibility across digital, on-site and media platforms, consumer engagement with tens of thousands of families during peak holiday planning season and on-going brand association.
The 2026 Ingenia Holiday Parks Sydney Family Easter Show will run from 2- 19 April at the Entertainment Quarter, Moore Park.
