For close to two years, the pandemic has hit cultural organizations hard. Many of them have been under significant financial pressure and have had to either fully review their programming or cancel their activities. During these difficult times, the Government of Canada is committed to supporting them.
That's why the Honourable Pascale St-Onge, Minister of Sport and Minister responsible for Canada Economic Development for Quebec Regions (CED), and the Honourable Pablo Rodriguez, Minister of Canadian Heritage, have announced renewed Government of Canada funding totalling $1,279,500 to support the 23rd edition of MONTRÉAL EN LUMIÈRE.
To raise the profile of this winter gathering, CED is supporting the organizers in their marketing and promotional efforts to attract more visitors and thus generate significant economic spinoffs to the benefit of all Montrealers.
With this in mind, CED has granted $1,125,000 over three years (2022 to 2024). This contribution has made it possible to implement a cross-Canada marketing strategy for the 2022 edition and will enable international marketing for the 2023 and 2024 editions as well as the development of new products as part of these events.
For its part, Canadian Heritage is making this investment through the Canada Arts Presentation Fund ($55,000) and the Support for Workers in Live Arts and Music Sectors Fund ($99,500).
This funding will support the MONTRÉAL EN LUMIÈRE arts programming and will give Montreal residents and numerous visitors the opportunity to take part in many free outdoor activities.
