The UN Tourism certification, valid for four years, was designed to promote and recognise the performance of Destination Management Organisations in three key areas: strategic leadership, effective execution and efficient governance.
The Fundació Turisme Responsable de Mallorca, an Affiliate Member of UN Tourism, was in December 2020 the first destination management organisation (DMO) in Europe and the fourth worldwide to obtain this certification. Its renewal in 2025 reaffirms its leadership in the implementation of innovative and results-oriented destination management strategies, positioning Mallorca as a destination committed to competitiveness and sustainability.
In this renewal, the Fundació Turisme Responsable de Mallorca has demonstrated progress in its institutional coordination and participatory governance, as well as a change in the organisation's mission, whose main objective is no longer solely to attract visitors, but to manage tourism activity responsibly, ensuring that it is sustainable, accessible and has a positive impact on the community and the environment.
The director of the Fundació Turisme Responsable de Mallorca, Marco Táboas, says: 'The renewal of the UN Tourism QUEST certification is a source of pride for Mallorca and a clear endorsement of the responsible tourism model we are working towards: truly responsible tourism that strengthens social cohesion and creates bonds of belonging with those who visit us'.
The renewal of the UN Tourism QUEST certification of the Fundació Turisme Responsable de Mallorca once again reflects the value of public-private-community partnerships, as well as horizontal and vertical cooperation in tourism management.
This certification is part of UN Tourism's commitment to establishing quality and management standards that strengthen the institutional capacity of tourist destinations. This tool is particularly relevant in a global context in which DMOs must be increasingly agile, resilient and results-oriented in order to meet growing challenges.
