Zippo explores the phenomenon of ASMR with exclusive videos unveiling the iconic windproof lighter as the ultimate trigger
Classic American brand Zippo today announces the sound trademark of its iconic windproof lighter. Having infiltrated pop culture for over eight decades, appearing in over 2,000 movies, countless music videos, and held high at festivals and concerts, the Zippo lighter has won the hearts and minds of people the world over.
The Zippo lighter’s ‘click’ is now officially among the most recognizable sounds in the world. Granted first in the United States, with other markets set