Key Facts:
· ASUS has surpassed competitors to become the world's leading OLED monitor brand
· Total shipments of OLED gaming monitors increased dramatically in 2025 as gamers upgraded their setups with next-gen OLED visuals
· ASUS continues as an innovation leader in the OLED display space with new ROG Swift OLED PG27AQWP-W, the world's fastest OLED monitor
ASUS announced that it has claimed the No. 1 position in global OLED monitor market share, following a surge in sales throughout 2025. According to independent market research firm TrendForce, ASUS now holds an estimated 21.9% share, surpassing competitors and cementing its leadership in this fast-growing market.
This milestone underscores the company's commitment to delivering more than just monitors — it reflects a user-first strategy focused on elevating the overall display experience. By expanding its OLED portfolio across both QD-OLED and WOLED technologies for gaming, professional, and creator segments, ASUS ensures solutions are tailored to diverse user needs. Unique innovations such as OLED Care Pro, Neo Proximity Sensor, TrueBlack Glossy, and DisplayWidget Center go beyond performance, enhancing usability, longevity, and visual immersion. This consumer-centric approach transforms OLED monitors into a complete experience, driving user preference for ASUS products and solidifying the company's position as the No.1 OLED market leader.
Driving growth through innovation and diversity
ASUS is accelerating its OLED momentum through a broad, innovation-driven portfolio that spans gaming, creator, and professional segments – leveraging advanced panel technologies, robust burn-in protection, and rapid product launches to meet the needs of a diverse and growing user base.
- Broad product lineup: ASUS launched a wide array of OLED monitors in 2025, targeting everything from competitive esports to high-fidelity content creation.
- Advanced OLED technologies: New models, such as the ROG Swift OLED PG27AQWP-W and ROG Strix OLED XG27AQWMG, integrate Tandem OLED technology and TrueBlack Glossy coating, delivering higher peak brightness, wider color volume and enhanced panel longevity.
- Burn-in protection: Proprietary ASUS OLED Care Pro suite — including the Neo Proximity Sensor — helps safeguard panel lifespan by switching the display to a black screen when no user is detected.
