Best and brightest attracted to Newcastle with launch of New Move and 10,000 Reasons campaign

City of Newcastle

City of Newcastle is incentivising talented and community-minded Australians to relocate to the city with a $10,000 grant available for up to 30 innovative and accomplished entrepreneurs.

‘New Move’ was launched today as an economic development initiative to attract people from Australia’s capital cities to relocate and invest in Newcastle, with independent economic modelling estimating the program could create up to 75 new jobs and $25 million in local economic output.

City of Newcastle Lord Mayor Nuatali Nelmes said New Move is an Australian first, adapted from the highly successful US Tulsa Remote initiative, that will help attract new skills and talent to Newcastle through the initial incentive of a financial grant, whilst also raising long-term awareness of the city’s diverse economic opportunities.

“Newcastle is an economic hub driven by innovation and skills and we want to share this fact with all of Australia,” Cr Nelmes said.

“Attracting talented people as an economic stimulus strategy provides great value for money, with independent modelling showing that attracting 30 entrepreneurs to the city through New Move will help create new local jobs and millions of dollars in economic output.

“The grant is one great reason to consider a move to Newcastle, however there are 10,000 more reasons why Newcastle is the perfect place for entrepreneurial, community-minded and innovative people to create impact.

“The global labour market is changing. COVID-19 has shown that people can work from anywhere in the world. Increasingly young professionals are choosing smaller, but well-connected cities, like Newcastle due to their superior lifestyle.

“We know people can be apprehensive about moving cities. New Move and the 10,000 Reasons campaign promotes Newcastle as a safe, welcoming location for Australia’s top entrepreneurial talent.

“Newcastle is home to world-class education, healthcare, and aerospace hubs, and an innovation ecosystem that supports start-ups. There’s no shortage of opportunities for talented and skilled people.

“Significant investments have recently been delivered that underpins Newcastle’s transformation, along with a pipeline of future city shaping projects including the reimagination of Broadmeadow sporting and entertainment precinct, John Hunter Hospital Innovation Precinct, University of Newcastle’s increasing presence in the CBD and the international expansion of Newcastle Airport.”

Deputy Lord Mayor Declan Clausen, who chairs the City’s Strategy Committee, said that with technology evolving so rapidly, the business community needs people with specific skills.

“The injection of new skills and innovation brought by new talent attracted by New Move will help generate new economic opportunities with a flow-on-effect into increased local employment and opportunities for Novocastrians,” Cr Clausen said.

“Through an advertising campaign focused on Sydney and the nation’s capital cities, Newcastle will be showcased as a smart city and innovation hub supported by a vibrant culture and modern infrastructure.

“Newcastle is a gateway city – small enough to provide the charms of regional life but big enough to attract international investment and the best domestic and global talent.

“Talent attracts talent. New Move recipients will be asked to commit to be city ambassadors, helping further develop local skills, and activate our community to create future economic opportunities. In return, recipients will have access to co-working spaces, and networking events to build local business and community connections.”

The New Move program is targeted at a metropolitan audience and will provide 30 successful applicants, who meet the eligibility criteria, with a $10,000 relocation grant to be spent within the Newcastle local government area, in addition to a tailored program of ongoing networking opportunities and support.

The New Move program is funded by City of Newcastle within its existing economic development budget and was supported by a unanimous resolution of Council in December 2020.

Unlike previous regional relocation grants offered by other levels of Government, New Move is highly targeted and includes ongoing networking to ensure new residents have the best opportunity to deliver economic and social returns to the City.

Expressions of Interest are now open with an opportunity for applicants to explore and experience the local community, industry and culture at a weekend event taking place 9-11 April.

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