ENHANCING DIGITAL CREATIVITY

Enhancing Digital Creativity: Boca Blu A “Global Leader” In Blue Light Lenses Technology

If there is one company that has indisputably earned the title of a pioneer – and leader – in blue light lenses technology that is, without a doubt, Boca Blu. While counting just one year in the USA market, Boca Blu has already established itself in the industry, with offices in London, Sydney, and, as of recent, New York. With the slogan “helping creative people do better work”, Boca Blu offers non-prescription and prescription lenses that block harmful blue light, all while leaving screen colour and contrast unchanged.

Blue light, which is a high-frequency light wave between 380 and 500 nanometers, has the capacity to penetrate the human eye’s natural filters and, as such, prolonged exposure to it, mainly through extensive usage of electronic screens and LED lights, is considered a high-risk factor for the development of macular degeneration and digital eyestrain syndrome. In addition to the aforementioned conditions, recent studies have indicated a correlation between blue light exposure and chronic illnesses such as type 2 diabetes; obesity and depression, making blue light a veritable, often-overlooked health hazard for smart device users worldwide.

Boca Blu’s proprietary blue light-blocking technology, which is the culmination of years of research into blue light blocking technologies and materials, is built-in into the lens material itself – and not as a lens coating, as is common practice in the industry. Called the Ultravex Digital Armour©, Boca Blu’s blue-light blocking lenses are made from the highest quality UltraVex material, making them thinner and lighter than most blue light-blocking lenses, while they also possess a higher refractive index than competitors’ lenses, which gives them superior clarity and depth of field. Contrary to run-of-the-mill blue-light blocking lenses, Digital Armour© are not yellow, and can be worn for hours at a time without causing headaches, while they are also suitable for watching TV at night or playing video games.

“Digital Armour© lenses are proven block between 85% – 95% of harmful blue light waves, which is significantly higher than the average blocking capacity of most lenses currently available on the market” said Mr. Jim Lazarides, Boca Blu’s Co-CEO. “We stand by our cutting-edge technology, and offer a lifetime blue light blocking guarantee of up to 80-95% of blue light waves from 380nm onwards.”

The Digital Armour© lenses come in non-prescription and prescription strengths, from ‘plano’ (or no magnification) to +2.50, and bear FDA; CE; ISO16034; EN1439; AS/NZS16034, and ANSIZ87.1 certifications.

The company further offers a choice array of high quality, fashionable frames for men and women, which are machine cut from a single piece of quality Italian or Japanese acetate.

/Public Release.