Grand Falls Potato Festival getting boost through Rediscover Main Streets initiative

Atlantic Canada Opportunities Agency

Atlantic Canada's main streets, downtowns and neighbourhoods are vibrant spaces where people gather to enjoy all that our urban and rural communities have to offer. After more than two years of the pandemic, people are yearning to safely connect and return to the region's downtown areas. The Government of Canada, through the Rediscover Main Streets initiative, is supporting community-led projects that will bring energy back to these lively and important community hubs.

Targeted support a game changer for Grand Falls

Today, the Honourable Ginette Petitpas Taylor, Minister of Official Languages and Minister responsible for ACOA, announced an investment of $50,700 through the Rediscover Main Streets initiative for the Grand Falls Regional Potato Festival taking place June 30 to July 3, 2022.

This support will allow the Grand Falls Regional Potato Festival to bring friends, family, and visitors together again to celebrate the contribution of the agriculture industry to the region. After a two-year hiatus, the festival is returning with a new downtown venue. The event will attract people to the area, bringing more patrons into shops and restaurants and giving local merchants a much-needed economic boost.

The Rediscover Main Streets initiative helps non-profit organizations team up to create new activities, develop marketing initiatives and promote events, all of which encourage residents and visitors alike to rediscover what the region's communities have to offer and drive more support for local businesses.

The Government of Canada is committed to helping small businesses and local communities recover and together work hard to build a strong and resilient economic recovery that works for every Canadian.

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