New gateway signs are now in place at the main entrances to Parkes, offering a warm welcome to everyone arriving in town.
The newly installed signs form part of Parkes Shire Council's Wayfinding and Signage project, supported by $100,000 in funding from the NSW Government.
Two gateway signs have already been installed at key entry points, including the western approach to Parkes just east of the roundabout, and at the southern entry on the Forbes Road. A third gateway sign is planned for installation on the Orange Road at the start of the Parkes Shire boundary.
Designed to clearly mark arrival into Parkes, the gateway signage creates a strong and recognisable visual identity for the town. Featuring a concrete base and perforated steel panels in Parkes Red, the signs reflect Council's vision of a vibrant, connected and sustainable regional centre.
Mayor of Parkes Shire, Councillor Neil Westcott, said the new gateway signage plays an important role in shaping first impressions of the town.
"These gateway signs are about more than just marking the town boundary - they're about creating a sense of pride and belonging for our community," Cr Westcott said.
"With the Parkes Bypass now complete, welcoming and distinctive entry points help encourage visitors to stop, explore and spend time in Parkes."
The gateway signs were informed by assessment and consultation undertaken as part of Stage 1 of Council's broader Wayfinding and Signage strategy, which examined how signage can improve cohesion, strengthen local identity and enhance the visitor experience across the Shire.
By creating clear and inviting entry points, the new signage supports local tourism and helps promote Parkes as a destination for visitors travelling through the region.
The Wayfinding and Signage project is one of three initiatives delivered by Parkes Shire Council under the $1,000,467 SCCF Round 5 funding package. Other projects supported through this funding included the rejuvenation and future-proofing of the Peak Hill Pool and the final stage of the rehabilitation of Cheney Oval in Parkes.
