Atlantic Canada's main streets, downtowns, neighbourhoods and parks are vibrant spaces where people gather to enjoy all that our urban and rural communities have to offer. After more than two years of the pandemic, people are once again looking to frequent local businesses and rediscover their communities. As a result, organizations, business and tourism operators are developing fresh approaches and innovative ways to bring people back.
Federal government supports expansion of tourism experiences, shop local campaign
Today, the Honourable Ginette Petitpas Taylor, Minister of Official Languages and Minister responsible for the Atlantic Canada Opportunities Agency (ACOA), announced total investments of $775,409 for three projects in Colchester county.
The investments are made through ACOA's Rediscover Main Streets Initiative (RMSI) and the Innovative Communities Fund (ICF).
The funding will support the Town of Truro as it implements Phases I and II of the master plan for the Railyard Mountain Bike Park, known locally as the Railyard; the Rath Eastlink Community Centre to obtain equipment to meet broadcasting and hosting requirements for national and international events; and the Truro & Colchester Chamber of Commerce to undertake a collaborative marketing program and promotional plan to encourage residents and tourists to revisit community main streets and downtowns. These projects will strengthen recreational spaces, attract high profile events, and support local businesses by drawing residents and visitors to the communities' main streets.
For more details on these projects, please see the backgrounder.
The Government of Canada is committed to helping small businesses and local communities recover and work hard together to build a strong and resilient economic recovery that works for every Canadian.
