After nearly three decades relying on the National Visitor Survey, Tourism Research Australia is adopting a new, higher quality and innovative way of measuring domestic travel, with the rollout of the quarterly Domestic Tourism Statistics (DoTS) from today.
Australia is the best country in the world, and we want to do all we can to encourage people to holiday at home. DoTS will provide an improved snapshot of domestic travel, which will help governments, industry and businesses to better understand and respond to trends.
The first of these releases, covering the March quarter 2025, demonstrated the strength of the Aussie summer holiday, with nearly 29 million overnight trips and more than $27 billion spent across the country.
The new methodology combines mobile phone data and survey information, for a more cost-effective, and world-leading approach to measuring tourism. DoTS has also been designed to adapt to include new data sources in the future.
The full report can be read on Tourism Research Australia's website.
