Canada announces financial support for Sport for Life Society

Canadian Heritage

Sport and physical activity play key roles in building dynamic and healthy communities. Sport improves self-esteem and leadership skills and allows young people to develop physically, emotionally and socially.

Today, the Honourable Pascale St-Onge, Minister of Sport and Minister responsible for the Economic Development Agency of Canada for the Regions of Quebec, announced $500,000 in support for the Sport for Life Society for 2022-23, in addition to $280,000 in recovery funding.

The investment, made through the Recovery Fund for Arts, Culture, Heritage and Sport Sectors, will complement current investments in the Sport for Life Society. The funding includes as much as $100,000 to support a multi-city Canadian Summit that will bring together leaders who are working to enhance the quality of sport and physical activity in Canada.

In addition, Sport for Life Society will receive as much as $190,000 in Innovation Initiative funding to test a fan experience model. This is aimed at reducing cultural and social barriers to sport participation among newcomers, a lack of information on how to become involved in organized sport, and a lack of social connection to the community.

As the largest investor in Canada's sport system, the Government of Canada is proud of its support for Canadian athletes, the national and multisport organizations that support them, efforts to create a safer and more inclusive sport environment as well as initiatives to host international sporting events.

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