Defence has begun updating digital images, brand marks and logos bearing Queen Elizabeth II's St Edward's Crown after service chiefs approved new versions featuring King Charles III's Tudor Crown.
The new pattern comes into effect from August 1. Digital uses, including website, intranet pages, social media platforms, Microsoft Office templates, Outlook signatures and brand guidelines, will be among the first to be updated.
The rollout will occur in phases across Defence groups and services, aligning with the King's wish to avoid unnecessary expenditure.
Uniform updates will occur gradually, as stock runs out and opportunities arise, and will be aligned with the evolving design for each uniform type.
Most units are expected to receive the updated branding within the year.
The last change to Defence's royal symbol occurred in 1952, following Queen Elizabeth II's accession, with the St Edward's Crown incorporated into Navy's Ceremonial Badge on December 3, 1957.
Chief of Navy Vice-Admiral Mark Hammond approved the updated Navy Badge, featuring the Tudor Crown.
Manager Navy Badges Paul Burnett said both versions of the Monarch's crowns were endorsed royal symbols, and the St Edward's Crown was a valid symbol of Navy's royal warrant until replaced.
Mr Burnett said the design was a chance to revise the placement of the Navy Badge and Navy brand within the wider Defence environment.
He said it offered a chance to refresh promotional materials and corporate templates, and reflected the ongoing refocusing of Navy directions and intents.
'The last change to Defence's royal symbol occurred in 1952, following Queen Elizabeth II's accession.'
Chief of Army Lieutenant General Simon Stuart approved the new Rising Sun emblem (8th pattern) and the updated Army brand mark featuring the Tudor Crown.
Both designs have been modernised to enhance accessibility, readability and usability across applications. Updated corps and brigade badges will be available in colour, white and black formats.
The previous version of the Rising Sun emblem (7th pattern) was introduced in 1991. With modern brand identities increasingly viewed on mobile devices and at small scale, this refresh reflects the need for designs that are contemporary and digitally adaptable.
For the first time, a full suite of Adobe InDesign templates is available to graphic designers and multimedia technicians.
Chief of Air Force Air Marshal Stephen Chappell approved the new CIIIR pattern of the Royal Australian Air Force badge, featuring the Tudor Crown. Air Force is also bringing its badges into the 21st century by redrawing each as digital-by-design.
Some important corrections have been made, including a new rendering of the national floral emblem - modelled on the Governor-General's cypher - and a return to the monumental style of typeface used in the sovereign-approved badge of 1939.
Some units are expected to receive updated badges this year, including those participating in the upcoming Richmond Air Show. Officers' Training School will also be an early change, coinciding with the presentation of new colours.
Badges for inactive units will continue to reflect the pattern in use at the time of disbanding.
