UK Export Finance supports UK wellness company to expand into new markets.
Superior Wellness, the world's fastest growing manufacturer of hot tubs and swim spas, has secured a £2.3 million facility backed by UK Export Finance (UKEF) and NatWest Bank to further accelerate its export growth across USA, Canada, Europe, and the Middle East.
With UKEF's backing, Superior Wellness has created 15 new jobs at its Chesterfield headquarters, bringing its total UK workforce to 75. Moreover, the company now employs five new staff members at its facility in South Carolina, bringing its global headcount to over 140.
The Chesterfield-based company designs and supplies a wide range of hot tub and wellness brands, including Platinum Spas, AquaSolus, HEKLA saunas and Chill Tubs ice baths. Since receiving UKEF support, Superior Wellness has rapidly expanded its presence in North America, growing its market share in the US and opening a new warehouse facility in South Carolina.
The UKEF-backed General Export Facility (GEF) will enable Superior Wellness to invest further in infrastructure, scale distribution, and support working capital all while maintaining cashflow security.
Manuel Fantin, Export Finance Manager, Humberside, South & East Yorkshire at UK Export Finance, said:
Our General Export Facility is designed to help companies tap into new markets, grow sustainably and create jobs at home and abroad. Businesses seeking to export overseas for the first time, or expand into international markets, should
