Hire car stickers reinforce ‘keep left’ message for tourists

  • Another initiative from the State Government to keep international and local drivers safe on WA roads
  • WA hire car companies to display ‘keep left’ stickers in vehicles 
  • Keep left – This simple message will now be front and centre for international visitors who choose a road trip holiday in Western Australia.

    Road Safety Minister Michelle Roberts joined hire car companies at Perth Airport today, to launch a further initiative to improve road safety for both visitors to WA and local drivers.

    ‘Keep left’ stickers produced by the Road Safety Commission, will be placed on the dashboard, sun visor or steering wheel of a hire vehicle to remind international drivers that in Australia, vehicles travel on the left side of the road.

    Feedback from drivers on popular tourist routes such as Indian Ocean Drive and Caves Road has revealed that some visitors to WA may be confused about which side of the road to drive on when re-joining the road network while holidaying throughout the State.

    These ‘keep left’ stickers have been added to a suite of State Government resources to prepare international drivers for our roads. They will be used in conjunction with other road safety tools, such as:

    • Multilingual road rules booklet ‘A Guide to Driving on WA Roads’ in nine different languages;
    • Trial of multilingual ‘keep left’ road signs and directional road arrows on tourist routes; and
    • Inflight road safety video segment played to passengers arriving in Perth from Asia. 

    As stated by Police and Road Safety Minister Michelle Roberts:

    “We want to make driving in Western Australia a really enjoyable and safe experience for our visitors.

    “WA is a vast State with road conditions and road rules that might be unfamiliar to visitors from overseas.

    “These stickers are a simple, but effective way to ensure that keeping left on WA roads is foremost in the minds of international drivers, every time they get into their vehicle.

    “It complements initiatives we have already implemented in this area.

    “Thank you to the hire car companies already on board, and I would encourage all other vehicle rental companies in Western Australia to follow suit and include the ‘keep left’ stickers in their vehicles.”

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