Local creatives are invited to enter a competition to create pop-up installations aimed at activating the Armidale mall and attracting more people into the CBD.
Armidale Regional Council is partnering with Renew Armidale to implement the Armidale Regional Council Mall Vibrancy Plan, with this competition an exciting aspect of the project.
The pop-up installations, along with new murals and lighting, are just some of the things set to spruce up Armidale’s Mall.
“Through the pop-ups, we are focusing on showcasing local talent while making the mall a fun and exciting place for everyone to enjoy,” said Armidale Regional Council General Manager, James Roncon.
“We want the mall and its laneways to return to being the vibrant hubs they once were, and by implementing some of the things the community has asked for, we are right on track to returning it to its former glory.”
“By attracting more people into the CBD through the installation of public art, businesses will receive a greatly needed boost, which will have positive impacts on the entire community.”
Applications open on Tuesday 19 January, and close on Sunday 21 February, with the five best ideas set to receive a $200 prize. The winning ideas will then be developed to be displayed in the Mall in March, with up to $2000 available to spend on each installation.
The installation of three murals will also be a feature of the Mall Vibrancy plan, with one set to be created at the entrance of the Perrot Arcade on Moore Street, one inside the arcade, and one on the east wall of BooBooks from Cinder’s Lane into the Armidale Mall.
“The theme of the murals is The Four Seasons of Armidale, which will reflect the region’s unique landscape and iconic landmarks, as well as the beautiful flora and fauna that call the area home,” said Mr Roncon.
New lighting has also been installed to highlight the mature trees and heritage buildings within the mall, while encouraging foot traffic in the evenings, giving a boost to local restaurants and venues.
The $60,000 dollar project is funded by the NSW Government through the Streets as Shared Spaces grant.