Made Group lands juicy deal in Japan

Austrade

Swift action on opportunity delivers export success in five months

Victoria's Made Group has made a triumphant entry into one of the world's most sophisticated and competitive beverage markets.

Made's Impressed range of cold-pressed juices are available across Japan after the company secured a deal to distribute its products in supermarkets and convenience stores.

This impressive achievement is due in part to Austrade, who provided the Dandenong manufacturer with market research, advice and partner introductions. The agency is rapidly scaling up its services to help agri-exporters under the Agribusiness Expansion Initiative.

"At this point in time, it's hard to see how any exporter could make a successful market entry without Austrade's assistance and advice," says Luke Marget, Made Group CEO and Co-founder. "I'd encourage anyone exporting to any market to make use of Austrade's services and support."

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