Bianca and James named the winning couple as the Maltesers Duos campaign moves into its next phase
MELBOURNE, 31 August 2026 - PEDESTRIAN.TV and Maltesers have announced the winning couple in their nationwide search to award one Australian pair a fully planned and funded dream wedding, marking the next chapter of a campaign built to celebrate compromise, connection and the launch of Maltesers' newest product innovation, Maltesers Duos.
The partnership offered one engaged couple a wedding package valued at up to $60,000. The search drew entries from couples across the country, who shared their love stories and the compromises behind their wedding planning to explain why they deserved support in bringing their big day to life.
Designed to support the launch of Maltesers Duos, the campaign leaned into a familiar truth of wedding planning: when two people come together, so do two sets of tastes, traditions and visions for the future.
After reviewing submissions from across Australia, PEDESTRIAN.TV and Maltesers have selected Bianca and James as the winning couple. The pair will receive a wedding planned and paid for by the brands, with PEDESTRIAN.TV's production team documenting their journey from planning through to the big day itself.
Celebrating the power of compromise
The campaign was built on the idea that couples shouldn't have to choose between competing wedding visions, with the right support, they can have both. From venue styling and fashion through to catering and entertainment, Bianca and James will work alongside the PEDESTRIAN.TV team to shape a celebration that blends both of their personalities and ideas.
The prize covers support for key wedding costs, including clothing, food, hair and makeup, flowers and venue expenses, helping to ease some of the financial pressure that comes with planning a wedding.
Mars Snacking ANZ Bitesize Portfolio Director Ana Laskova said "The launch of Maltesers Duos was the perfect opportunity to explore the ultimate joint decision: a wedding. PEDESTRIAN.TV has been instrumental in bringing this ambitious idea to life with us, they know their audience so inherently and we've been delighted by the creativity and heart shown in the entries to the competition. We congratulate our winning couple and can't wait to share their journey of how they achieved their dream wedding, with a little help from Maltesers Duos."
Publicis OneMars Group Planning Director Jasmin Christie, said "This campaign was built on a simple truth: the best relationships aren't about choosing one way over another, but about having the best of both worlds. Through this partnership with PEDESTRIAN.TV, we've created a campaign that brings the spirit of Maltesers Duos to life in an authentic and engaging way, turning one of life's biggest decision-making moments, a wedding, into a celebration of not having to choose."
A campaign built for modern couples
The initiative forms part of a broader content partnership between PEDESTRIAN.TV and Maltesers, combining brand storytelling with audience participation and creator-led production. As Bianca and James prepare for their wedding, audiences will be able to follow the planning process through a dedicated content series capturing the highs, challenges and compromises involved in a wedding shaped by two people.
PEDESTRIAN.TV Senior Creative Project Manager Madison O'Nions said "Bringing this campaign to life has been an absolute blast. It took a massive effort across our strategy, creative, partnerships, and production teams to make something that feels culturally relevant and genuinely hits with our audience. Partnering with Maltesers to throw one lucky couple the ultimate wedding is a total dream, and we're only just getting started!"
Content series enters production
With Bianca and James now selected, the campaign moves into production. The content series will document how two different personalities, preferences and priorities come together to create a celebration reflecting the spirit of Maltesers Duos, the idea that sometimes the best answer isn't choosing one thing over another but having both.
The wedding is scheduled to take place later in 2026, with content rolling out across PEDESTRIAN.TV's platforms in the lead-up to the event.
About us:
About PEDESTRIAN.TV PEDESTRIAN.TV is one of Australia's leading youth media brands, delivering entertainment, culture and lifestyle content to a highly engaged national audience.
About Maltesers Maltesers is a confectionery brand from Mars Snacking, known for its light, crunchy malt centres wrapped in chocolate. Maltesers Duos is the brand's newest product innovation.
