Shellharbour City Council has launched a new campaign to help people discover more about Shellharbour Airport and feel proud to use it. The campaign encourages locals to "Fly from Home" by showing how easy and comfortable it is to fly from Shellharbour instead of travelling all the way to Sydney.
(Opens in a new window)Caption: 'Fly from Home' Campaign Image courtesy of Shellharbour City Council.
You can fly direct to Brisbane or Melbourne from Shellharbour. There's free parking just outside the terminal, no traffic, no line-ups, quick and easy check-ins, and friendly staff. This makes it a great choice for families, older people, business travellers, and anyone wanting a simple, stress-free trip.
Shellharbour City Mayor Chris Homer said Shellharbour Airport is a valuable connection for the community.
"Shellharbour Airport helps connect our community with the rest of the country and the world. This campaign is about reminding people that they can start their trip close to home. It's easy to use, welcoming to everyone, and we want more locals to enjoy that," he said.
This campaign shines a light on an important but little-known fact - Shellharbour Airport is fully accessible. The terminal includes step-free amenities for people with mobility challenges, passenger assistance devices (wheelchair lift to airplane), modern restroom facilities with adult change table and lifting equipment, hearing-loop for hearing-aid users, and braille directional signage. The airport is also a partner with the Sunflower Lanyard program for people with hidden disabilities.
Showcasing these inclusive design features is a big part of the campaign.
"As someone who has a spinal cord injury, lives locally and travels often, having such an accessible airport right here in Shellharbour is an exciting opportunity. Being able to fly out so close to home takes away the stress and exhaustion of battling Sydney travel, making the whole experience smoother and more enjoyable," said Daniel Hillyer Robofit Co-founder.
"As a local business helping people with mobility challenges and wheelchair users in their recovery journey, it's exciting to know our clients can now travel directly into the Illawarra."
The campaign includes a short videos and photos of real locals enjoying different types of trips - like sports events and family holidays to weekend getaways. These will appear in local cinemas, on social media, radio, online editorial, and Council channels.
The main message is simple, Shellharbour Airport is a calm, easy, and friendly way to travel and it is right here in your community.
Fly local. Fly from home. www.shellharbourairport.com.au.
