The City of Greater Geelong is inviting local businesses to help spread some Christmas cheer by making their shopfronts shine as bright as the season.
As part of our Christmas in Geelong 2025 program, we're encouraging traders to dust off their decorations and enter our window dressing competition.
To kick things off, we'll provide participating stores with a big red bow.
The business judged by our radio partner Bay 93.9 as having the best display will win $1,000.
Participating shops will also be listed on our website to form the Geelong Christmas Windows trail.
Homewares boutique Townhouse Living on Yarra Street in central Geelong has already set the bar high with its festive wonderland – complete with red bow on the door.
Interior designer and stylist Bridget Ryan
We love creating a bit of magic at Christmas time. Celebrating these times and traditions is so important to our team and our customers.
Mayor Stretch Kontelj OAM
When our shopfronts come alive, the whole city feels brighter. It's a wonderful way to celebrate creativity and Christmas spirit while supporting our traders. I can imagine Geelong looking like one big Christmas storybook.
Deputy Mayor Ron Nelson
It's another reason for families to explore our streets, shop local and enjoy what Geelong has to offer.
To get involved, register your business and we'll get you started with a big red bow.
Full competition terms and conditions are linked via the registration form .