Tourism is vital to Australia, supporting over 706,000 jobs and underpinning more than 360,000 businesses across the country.
Building the workforce these businesses need is a priority for the Albanese Labor Government which is why we are pleased to partner with the Australian Tourism Industry Council (ATIC) to launch the Quality Tourism eLearning Hub, a new training hub created for Australia's tourism industry.
Developed with eLearning specialists, etrainu, the eLearning Hub is designed to support tourism operators and their staff to build and improve skills, enhance professionalism and develop stronger business capability.
The eLearning Hub forms part of ATIC's Quality Tourism Framework (QTF), which offers industry operators a suite of online training and accreditation programs designed to build capability and quality across the industry.
The Albanese Labor Government has provided $8 million in funding to enhance and improve the QTF, reaffirming its support for small and regional tourism businesses to strengthen quality, accessibility, and sustainability in their operations.
A national library of short, practical courses sits at the heart of the eLearning Hub, developed with input from industry and subject matter experts. Topics include sustainability, accessibility, customer service readiness, and other critical areas to help businesses grow and compete.
Accessible on any device, the eLearning Hub supports learning anywhere and at any time through videos, interactive modules, and downloadable resources.
The Quality Tourism eLearning Hub marks a significant step in ensuring Australia's tourism industry remains vibrant, resilient, and ready to meet the needs of visitors today and into the future.
Access the Quality Tourism eLearning Hub at: Quality Tourism Framework - Quality Tourism Australia.
Quotes attributable to the Minister for Trade and Tourism Don Farrell:
"The Albanese Labor Government is proud to invest in the future workforce of the tourism and travel industry. By supporting this eLearning Hub we're ensuring people across the sector have access to the skills and knowledge they need to succeed in a fast-changing industry.
"The Quality Tourism eLearning Hub will help people to build great careers in the tourism industry, as well as building the skilled workforce that our world-class tourism operators need.
"People are at the heart of our critical tourism sector. With this hub we are investing not just in training, but in innovation, resilience and the long-term growth of the industry."
Quotes attributable to Australian Tourism Industry Council CEO, Erin McLeod:
"The Quality Tourism eLearning Hub is a natural progression of the Quality Tourism Framework, providing a practical, industry-led platform to build workforce capability nationwide."
"By collaborating with eLearning experts etrainu, we've created a versatile learning platform designed to serve tourism businesses of all sizes and locations throughout Australia."
Quotes attributable to etrainu CEO, Paul Hoon:
"Together with ATIC, we've created a platform that delivers relevant, accessible learning, particularly for the small and regional operators at the heart of Australia's tourism industry."
