University of Texas at Austin
Executives who regularly promote themselves on social media may have a leg up when it comes to landing high-paying job offers that help to advance their careers.
In a recent study, Texas McCombs professor of information, risk, and operations management Andrew Whinston found that savvy executive candidates such as CEOs and CIOs who modestly — but frequently — tout their knowledge, expertise, and skills on Twitter were 32% more likely to attract higher-paying job offers after interviews.
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