Victoria Target 2025 – include the alternatives

30th July 2018
Victorian health groups, led by Quit Victoria, are hoping to achieve a smoke-free Victoria by 2025 with the introduction of “Target 2025”. In response to this push to achieve a State free from the dangers of cigarette smoking Jos de Bruin, CEO of Master Grocers Australia said, “Our members here at MGA strongly support caring for the health of all Victorians. If we can provide opportunities to reduce the dangerous incidence of smoking that results in a healthier Victorian population then we believe there is great value in this campaign”
Mr de Bruin continued, “We note that the proponents of this cause have suggested the introduction of stricter laws that would include further restrictions on advertising tobacco products and disallowing smoking breaks at work. There would also be a heavy focus a on increased educational campaigns”
“However, we believe there are also other ways of reducing the serious impact of smoking. There is strong evidence from overseas that reveals the use of e- cigarettes and personal vaporizers will assist in the reduction of tobacco smoking. Target 2025 does not provide for their use as a means of assisting smokers to quit their habit.
“The current importation of nicotine e-cigarettes is increasing and causing serious economic loss to small businesses. Our small business members would welcome the opportunity to help people to quit using tobacco products by promoting the use of alternative e-cigarettes and vaping products in stores. This would result in a win-win for business and the community. We urge the campaign health groups to seriously consider encouraging the use of alternative smoking products as part of Target 2025.”
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