First e-scooter trial in Western Australia
Beam Mobility officially launched its e-scooter service in Bunbury with Deputy Mayor Jaysen De San Miguel taking the city's first official ride along Koombana Foreshore as part of Western Australia's first e-scooter trial.
The trial was confirmed by the city council earlier this year as a way to encourage a more convenient, affordable and environmentally friendly way for residents and visitors to move around the city's several attractions and destinations.
Locals have embraced the new shared e-scooter service since its soft launch on 6 March with hundreds of rides occurring every day on an initial fleet of 90 e-scooters.
"The Beam e-scooters have provided a real buzz around Bunbury and both residents and visitors have been taking advantage of a new way to get around our great City," Mayor Gary Brennan said.
"On behalf of the community, I commend Beam on identifying Bunbury as the first location in WA for a trial and I look forward to seeing the results."
The duration of the trial period is six months and there are over 60 designated parking spots across the city. Locals are encouraged to suggest additional parking spots via the company's social media channels.
A Week of Free Ride Promotions To celebrate its official launch, Beam will offer a series of free ride promotions over the next week, including free morning rides between 7am and 10am daily, starting Monday 23rd March. This promotion will run until Saturday 28th March.
In partnership with hit Southwest, Beam will also gift one lucky local a year of free rides as part of a week-long on-air competition. Listeners are encouraged to listen to hit Southwest from Monday for details on how to enter.
Local Partnerships Today, Beam also announced several partnerships with local organisations, including the Dolphin Discovery Centre and Hello Summer Beach Kiosk.
Beam Bunbury City Manager Belle Lim said that partnerships are primarily focused on adding value to the local community.
"As a company, we are committed to working closely with a range of organisations that share our values of sustainability, convenience and community service."
In addition to special ride offers for visitors and a dedicated parking spot, Beam will provide Dolphin Discovery Centre with a financial incentive to charge its e-scooters on a daily basis, of which the organisation will re-invest into its Sustainability Fund that helps to conserve the environment and rehabilitate endangered turtles.
Dolphin Discovery Centre CEO David Kerr remarked, "Beam e-scooters provide a reminder that we need to identify sustainable and efficient systems to support inner-city living and provide transport alternatives for visitors that allow them to fully experience our natural environment.
We are thrilled to partner with Beam, a like-minded organisation that genuinely cares about and takes decisive action to support Bunbury's local environment, sustainability and conservation efforts."
First Rate Rider Safety The company's clear and demonstrated commitment to rider safety is evident across all aspects of its operations.
Its third-generation Saturn e-scooter is custom-built for sharing and is the safest and most vigorously tested shared scooter on the ground in Australia.
"The Beam Saturn has undergone hundreds of thousands of hours of testing to ensure that it can stand up to the rigours of the sharing environment. It has an innovative dual-braking system, an aircraft-grade aluminium frame and 10-inch high endurance safety tyres all designed with rider safety in mind," Ms Lim concluded.
As well as providing free courtesy helmets with every scooter, the company also leads the industry in rider-protection by providing a comprehensive accident insurance policy for its riders.
Commencing this week, Beam will launch a Safety Series program on its Instagram and Facebook channels to help educate riders on safe riding practices.
A Guide for First Time Riders
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