Harris Bookmaking Pty Ltd, trading as Chasebet, has been issued with a formal warning after failing to adequately promote BetStop - the National Self-Exclusion Register.
An ACMA investigation found Chasebet did not adequately promote BetStop in three marketing emails. The investigation additionally found the company failed to adequately promote BetStop on its website.
Under gambling self-exclusion rules, wagering providers must promote and provide links to BetStop in all promotional electronic messages and websites.
After the ACMA alerted Chasebet to its non-compliance, the company acted promptly to rectify the issue and sufficiently promote BetStop on its website and in marketing emails. Chasebet advised that the issue occurred as a result of a software consolidation error and was unintended.
If the company breaches these rules again, the ACMA may carry out further enforcement action.