About The Study: Although cigarettes remained the dominant product sold during the study period (2018-2022), their market share decreased, leading to a more diverse marketplace at a range of price points. The fastest growing and only price-stable products were modern oral nicotine (e.g., nicotine pouches). The most expensive products were electronic nicotine delivery systems, yet prices decreased in 2019, coinciding with the emergence of cheap, flavored disposable vapes. Cigars, which are largely flavored, remained the cheapest product, driven by low cost and small pack sizes, which is concerning given that flavored products and low prices are appealing to young people.
Authors: Ollie Ganz, Dr.P.H., M.S.P.H., of the Rutgers Institute for Nicotine and Tobacco Studies in New Brunswick, New Jersey, is the corresponding author.
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(doi:10.1001/jamanetworkopen.2024.1384)
