A spontaneous barbecue 'just because' the sun came out. A lazy night in with your favourite person. A camping trip where the fire crackles and the stories get better as the night goes on.
These are the moments that shape our lives. They're unfiltered, unexpected, and worth raising a glass to.
A fresh new message is inviting Australians to see wine differently. Not only as something for celebrations and more formal occasions, but as something to share alongside the smaller, unscripted moments too. Australian wine is made for the moments that matter, and whatever the occasion, there's no need to look further than Australian because 'We make a wine for that.'
Australia's innovative winemakers craft some of the most diverse and delicious wines in the world, with over 100 grape varieties grown in 65 wine regions around the country. From traditional favourites to up-and-coming varieties and lighter, fresher styles, our wines are shaped by our lifestyle, our love of great food and the ways we come together.