In a first for Australian entertainment, the companies will use Wattpad’s Story DNA Machine Learning Technology to identify stand-out stories for development as TV and film projects.
Queensland and Toronto – June 22 2020 – Screen Queensland, a Queensland Government-owned company that invests in talent and production to grow a creative, innovative and successful screen industry with a focus on stories and audience, and Wattpad, the global multi-platform entertainment company for original stories, today announced a new partnership to develop TV and film projects. The deal is the first-of-its-kind for Wattpad in Australia, bringing the two companies together to leverage global audience insights, machine learning, and stand-out stories from emerging writers to create hit projects for screens all over the world.
The partnership combines Screen Queensland and Wattpad’s unmatched creative expertise with Wattpad’s innovative, data-backed approach to development. The companies will use Wattpad’s Story DNA Machine Learning technology to identify stand-out stories for development from the more than half a billion uploads on the platform. The partnership will also allow the companies to use data-backed audience insights throughout the development process.