- A major new report reveals that Sheffield's top artists such as Arctic Monkeys, Bring Me The Horizon and Def Leppard generate almost 2 billion Spotify streams each quarter, highlighting the massive global reach of the city's music sector
- The University of Sheffield report calls for the establishment of a dedicated Sheffield Music Office to sustain and future proof a sector that supports 2,100 jobs in the city
- Sheffield's unique ability to pass musical traditions down through generations is identified as the "secret ingredient" behind its knack for consistently producing world-class talent
- The landmark report comes ahead of the UK City of Culture 2029 shortlist announcement this autumn - the culmination of a potentially transformative, city-wide effort to make the cut. It also lands alongside two major funding opportunities for the sector - the South Yorkshire Creative and Cultural Investment Framework and the Government's new national music strategy, Turn It Up
Sheffield's top artists such as Arctic Monkeys, Bring Me The Horizon and Def Leppard are racking up over 1.85 billion Spotify streams in a single quarter, reaching a combined global fanbase of more than 100 million listeners, according to a University of Sheffield report outlining a blueprint to secure the city's musical future.
The 'Sheffield: City of Music' report explores the city's rich musical heritage alongside its indelible cultural and economic impact - a scene that currently supports an estimated 2,100 full-time equivalent jobs. It argues for the establishment of a Sheffield Music Office to sustain and build on a legacy that has produced global icons, from The Human League to Pulp.
The wide-ranging report examines every facet of the city's music sector, from chart-topping stadium fillers to the carol singing tradition that's thrived in the city's pubs for almost 200 years.
Sheffield's unique ability to keep musical traditions alive from one generation to the next is identified as the 'secret ingredient' behind its ability to consistently produce world-class talent that wows global audiences. The report explores the secrets behind the Sheffield music scene and its enduring cultural impact, charting a line from a 250-year-old sword dancing tradition through to the massive crowds of the modern Tramlines festival and beyond.
