The new Swarovski Star for the Rockefeller Center(R) Christmas Tree, designed by renowned architect Daniel Libeskind, has been revealed in New York City. The Star was presented during a morning ceremony in Rockefeller Plaza, hosted by Nadja Swarovski, Member of the Swarovski Executive Board, and Daniel Libeskind.
During the event, the Star was raised to the top of the Rockefeller Center Christmas Tree, where it will first be lit during the official tree lighting ceremony on Nov. 28.
Swarovski Star by Daniel Libeskind
The new Swarovski Star is the first redesign of the famed crystal tree-topper since the inaugural Swarovski Star was unveiled in 2004, when the company first partnered with Rockefeller Center co-owner Tishman Speyer to present the Star.
Libeskind's Star is a brilliant showcase of Swarovski's 120-year heritage of turning light into delight. The 900-pound star is 9-foot 4-inches in diameter and features 70 spikes covered in 3 million Swarovski crystals, harnessing the company's innovative crystal technology and mastery of the refraction of light in a dazzling, three-dimensional structure. The dramatic architectural lines push through space, bursting with dynamism in a radiant reflection of Libeskind's design vision.
Star Boutique and Holiday Ornaments
Later this month, Swarovski will debut the Star Boutique on Rockefeller Plaza, also designed by Daniel Libeskind. The 200-square foot shop is crystalline and star-like in form, with a faceted construction created from glass panels and video screens. Visitors can purchase jewelry, ornaments and gifts from Swarovski and Atelier Swarovski, including a new range designed by Daniel Libeskind for Atelier Swarovski Home.
An exact replica of the Swarovski Star, also created with 3 million Swarovski crystals, will be on display at ground level next to the Star Boutique, enabling visitors to explore its design close-up.
Nadja Swarovski, Member of the Swarovski Executive Board,
