UNWTO
The World Tourism Organization (UNWTO) and the Union of European Football Associations (UEFA) today announced their partnership around shared values and a common vision for the future.
The leaders of both organizations met at the UEFA headquarters and agreed to jointly promote the benefits of sports and sports tourism for development and opportunity for all, including young people. UNWTO Secretary-General Zurab Pololikashvili and UEFA President Aleksander Čeferin recognized the values shared by tourism and football, both prominent people-led sectors with the capacity to promote understanding, friendship and solidarity and drive social and economic change.
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