Coles carves up prices of award-winning Christmas hams this weekend


Coles Stacks up Awards on Christmas Hams Nationwide

Coles is celebrating gold medal wins for its Christmas hams at competitions across the country by carving up prices for customers this weekend.

For the first time ever, Coles is cutting $5 from the price of every Coles Brand Christmas Ham from the meat department until Sunday 12 December.

The offer, available for this weekend only, comes after Coles customer research found that Christmas Ham is the favourite festive food of 51% of shoppers1.

Customers planning to be the Christmas day host with the most can save on showstopping centrepieces like the multi gold award-winning2 Coles Australian Crackling Victorian Ash Smoked Rib Rack Roast Ham. Offering an elevated spin on Coles’ much-loved Crackling Christmas ham, the Rib Rack Roast comes in a unique frenched Rib Rack style to make for easy carving and is topped with a thick layer of decadent crackling.

Sweet with a delicate smokiness, crunchy crackling, and ready for the oven, the Coles Australian Crackling Victorian Ash Smoked Rib Rack Roast Ham also placed top of the chops at both the 2021 Tasmanian Fine Food Awards and the 2021 Perth Royal Show.

Coles’ Boneless Crackling Ham and Coles Beechwood Double Smoked Half Leg Ham also recently wowed top taste testers and took home awards at the 2021 Tasmania Fine Food awards and the 2021 Sydney and Perth Royal Shows3.

Another award winner is Coles Finest Free Range Triple Smoked Half Leg Ham, which won Gold at the 2021 Perth Royal Show. Sourced from RSPCA-approved free range farms in Albany, WA, the Coles Finest Free Range Triple Smoked Half Leg Ham is just one of the RSPCA-approved free range pork products available at Coles this Christmas.

Coles General Manager for Meat, Martin Smithson, said Coles is proud to offer customers great value on top quality, 100% Australian hams just in time for Christmas.

“At Coles, we know the importance food has in bringing us all together to create an extraordinary experience. So, this Christmas we’ve stepped up our ham offering to include both traditional favourites like our classic Beechwood Smoked Ham and new innovative centrepieces like our gold award-winning Crackling Smoked Ham on a rib rack,” Martin said.

“We’re incredibly proud of our 100% Aussie and sow stall free half‑leg hams, which have been winning awards for years, most recently at the Perth, Tasmania and Sydney Royal shows, and we are excited to offer customers the chance to save on our entire range of Coles Christmas Hams from the meat department this weekend.”

All Coles Brand Christmas Hams are 100% Australian and made from sow stall-free pork produced by Aussie farmers with no added growth promotants.

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