- New Western Australia Visitor Centre officially opens at Perth Station
- A central hub for visitors to book WA's attractions and experiences
- New centre designed using local materials and featuring Aboriginal artwork from local artists
- Supports the Cook Government's commitment to diversify the Western Australian economy so it remains strongest in the nation
The doors are officially open at the newly-located Western Australia Visitor Centre, delivering a world-class central hub for tourists visiting Perth.
The new Perth Station location is set in a central, high-traffic area with easy public transport access.
The upgraded facility provides a modern, engaging space for travellers to plan and book their Western Australian adventure.
Visitors can access digital resources alongside personalised trip-planning services, with new consultation areas and a wide range of brochures designed to make navigating WA's destinations easier than ever.
Aligning with the Cook Government's 10-year tourism strategy, the new Western Australia Visitor Centre is a central hub that embodies WA's destination brand, honouring its unique culture and heritage, and encouraging visitors to stay longer and explore further.
Proudly designed by WA company State28 Interiors, the Visitor Centre predominantly uses materials sourced within WA and features a striking hand-painted mural by local Aboriginal artist Jade Dolman.
Visitor centres in WA play a significant role in shaping traveller behaviour, directly generating an estimated $261 million for the visitor economy and indirectly supporting up to $741 million in visitor spend each year.
This new centre is just one example of the Cook Government's commitment to economic diversification, helping attract out-of-State visitors and grow the State's visitor economy to boost local business and jobs.
Find out more at wavisitorcentre.com.au
As stated by Deputy Premier Rita Saffioti:
"The new Western Australia Visitor Centre is an important investment into our tourism economy.
"From the Kimberley to the Great Southern, regional tourism operators rely on strong visitation to keep their communities thriving.
"Now located at Perth Station in the heart of the CBD, the new location offers easy access for visitors arriving by train from across the city.
"By showcasing the best of WA right here in the CBD, we're helping to spread the benefits of tourism and encourage travellers to stay longer, spend more and explore more of our incredible State."
As stated by Tourism Minister Reece Whitby:
"Western Australia is a spectacular destination, home to 12,500km of pristine coastline, iconic national parks, pink salt lakes and ancient cave formations and now, all this information is at the fingertips of visitors at the new Western Australia Visitor Centre.
"Tourism is a key driver for diversifying Western Australia's economy, and the new Visitor Centre will assist in making travel throughout our State more accessible and attractive to all, while supporting local businesses and jobs by increasing bookings for our State's tourism operators.
"Not only is the Visitor Centre a valuable tool for interstate and international travellers, but I encourage locals to see what unique experiences are on offer in their own backyard."
