- Cook Labor Government launches Night-Time Economy Strategy delivering on key election commitment
- Strategy sets a co-ordinated direction to bolster WA's thriving after-dark economy
- Supports government'spriorities to diversify the WA economy by making it more vibrant and creative
The Cook Labor Government has launched the State's first Night-Time Economy Strategy, unlocking new opportunities for WA's after-dark economy while supporting safer, more inclusive communities.
The State-wide strategy provides a framework for all night-time activities, including hospitality, tourism, arts and culture, and sport and recreation, operating between 6pm and 6am, enhancing the liveability and attractiveness of Western Australia's cities, towns and regions.
Informed by consultation across government agencies, local governments, industry and community stakeholders, the strategy sets a shared direction for how night-time activity is planned, supported and co-ordinated across Western Australia.
An action plan will be developed, setting out practical initiatives and priorities to 2029, including measures to create more connected, safe and inclusive night-time precincts, entertainment areas and destinations across the State.
The strategy will strengthen Western Australia's position as a destination that embraces vibrant after-dark experiences, further supporting pubs, clubs, restaurants, entertainment venues and other local businesses, as well as tourism, jobs, culture and community wellbeing.
Delivering on a key Cook Labor Government election commitment, the strategy contributes to the government's economic diversification agenda to create a sustainable and resilient WA economy and create more jobs for Western Australians.
Read the strategy: Night-Time Economy Strategy
As stated by Premier and Tourism, Trade and Investment Minister Roger Cook:
"The Night-Time Economy Strategy delivers on my government's commitment to support tourism, hospitality, arts and culture, while creating opportunities for local businesses that create local jobs, and attracting more visitors to our cities and regions.
"By investing in vibrant places and experiences after dark, my government is building stronger communities, diversifying our economy and showcasing the best of Western Australia while supporting workers across many sectors.
"Western Australia's night-time economy is a significant contributor to the State's prosperity and social wellbeing, supporting more than 140,000 jobs and generating about $23 billion in annual turnover in 2024-25."
As stated by Creative Industries Minister Simone McGurk:
"Our creative industries and our live music scene are world-class, and the Night-Time Economy Strategy recognises that a thriving night-time economy supporting thousands of jobs, businesses and community experiences' every night.
"A co-ordinated State-wide strategy focused on growing and strengthening our night-time economy will ensure Western Australians can benefit from safe, vibrant and inclusive after-dark activity."
