Coles celebrates 10 years of Down Down with further cuts on popular customer products
Coles has slashed the price of popular Steggles Chicken Goujons 1kg by 45%, helping to lower the cost of the family favourite at a time when many Australian families are doing it tough.
From today, Coles has also cut the cost of 18 products to help lower the cost of breakfast, lunch and dinner including Alpro Cashew Yoghurt 150g down to $3 from $3.50 and Farmers Union Greek Style Yoghurt 1kg down to $5.20 from $5.50.
The savings come as Coles drops the price of 190 products across the supermarket aisles to celebrate its tenth year of ‘Down Down’ and the Big Red Hand providing Australians with trusted value they can rely on every time they shop at Coles.
Coles Chief Executive of Commercial and Express Greg Davis said Coles is committed to helping lower the cost of living by offering great value on products customers buy most.
“We’ve been reviewing the products our customers are buying every day and determining where we can really make a difference to the family budget during what has been a very challenging time for so many Australians,” he said.
“In the last year alone, we have saved our customers millions of dollars on chicken products alone including chicken thighs, drumsticks and whole chooks.”
Down Down has been a key part of Coles’ commitment to delivering great value to customers. Over the 10 years to the end of June, Coles supermarkets have delivered an estimated cumulative price deflation of 10%.
Over the past12 months, Coles has delivered millions of dollars in savings across the store through trusted value initiatives including the addition of 326 further products to the Down Down program.
New products added to the Down Down program nationally since include:
DOWN DOWN PRICE
Steggles Chicken Goujons 1kg*
Steggles Chicken Wings 1kg*
Steggles Chicken Breast Poppers 1kg*
Alpro Cashew Yoghurt 150g: Vanilla*
Farmers Union Greek Style Yoghurt 1kg*
Coles Cafe Raisin Toast
Uncle Toby’s Cheerios Multigrain Cereal 580g
Gillette Venus: Razor Spa Breeze 1 Pack
Oreo Family Pack Creme Biscuits 370 Gram
*Price dropped on 16 September 2020.