"What if Google Maps was a game?" This question was brought to a whole new level when NATO's Public Diplomacy Division presented an Alliance-themed Geoguessr game at the biennial European Youth Event (EYE) on 14 June 2025.
© European Parliament
Hosted at the European Parliament in Strasbourg, France and attended by various European Union (EU) institutions, international organisations, civil society and youth organisations, the EYE brings together thousands of 16- to 30-year-olds from across the European Union, and beyond. It provides a platform for young people to exchange views and debate with European parliamentarians and other influential decision-makers.
For the first time, the event included a dedicated session on NATO and provided European youth with the opportunity to learn more about how the Alliance works to ensure peace and security for one billion people across Europe and North America. The briefing covered an introduction to NATO, a panel session in which young Europeans were able to ask questions to experts about the Alliance's core business, and a fast-paced location-guessing challenge with a French professional Geoguessr, Bastel.
Geoguessr is an online game in which players are dropped in a random location somewhere in the world. Using a 360-degree image from Google Street View, they must guess where they have landed based on the scenery, geographical features, or local elements specific to certain locations. To help educate young people about the Alliance, a specific version of the game was created with 35 significant locations from NATO's history, such as the Palais de Chaillot, opposite the Eiffel Tower in Paris, France, where NATO's Headquarters was based from 1952 to 1959. By playing along with Bastel and NATO staff, the more-than-150 attendees were able to learn more about the origins and relevance of the Alliance in a fun and engaging manner.
NATO Allies sign the membership invitation to West Germany at the Alliance's former Headquarters in Paris, France on 23 October 1954.
The event concluded with an open conversation between the young audience members and NATO experts. Questions centred around today's security challenges, NATO-EU unity in the context of defence, and how young people can help contribute to the Alliance's mission.
