Cricket Victoria and the Melbourne Stars are pleased to announce an exciting new partnership with Mountain Culture Beer Co., which will join as the official beer partner for both organisations. The two-year partnership will see the award-winning Australian brewery become the exclusive beer provider at the Junction Oval, with Mountain Culture products also served at […]
Cricket Victoria and the Melbourne Stars are pleased to announce an exciting new partnership with Mountain Culture Beer Co., which will join as the official beer partner for both organisations.
The two-year partnership will see the award-winning Australian brewery become the exclusive beer provider at the Junction Oval, with Mountain Culture products also served at official Cricket Victoria functions and events.
The partnership will extend beyond the boundary, delivering exclusive offers and experiences for Melbourne Stars members and cricket clubs across Victoria.
Under the agreement, Victorian cricket clubs will have access to exclusive Mountain Culture offers and promotions, strengthening the connection between the brewery and the state's grassroots cricket community.
Melbourne Stars members will also enjoy exclusive benefits, including a 15 per cent discount on all purchases at Mountain Culture's Richmond Brewery.
The Richmond venue will also become a destination for Stars fans to come together and watch the team's away matches throughout the Big Bash season, bringing supporters closer to the action when the team is on the road.
Mountain Culture has quickly become one of Australia's leading independent breweries, with its flagship Status Quo Pale Ale voted Australia's No.1 beer for four consecutive years (2022-2025) in the GABS Hottest 100 Craft Beer poll.
Cricket Victoria's General Manager Government Relations and Strategic Partnerships, Dylan Prescott, said the partnership would benefit both elite and community cricket.
"Mountain Culture is a fantastic addition to the Cricket Victoria and Melbourne Stars family, and we're excited to welcome such an innovative and highly regarded Australian brewery as our Official Beer Partner.
"This partnership is about more than what happens on match day. From creating a great experience for supporters at the Junction Oval to delivering exclusive benefits for Stars members and cricket clubs across Victoria, there are some terrific opportunities to bring our communities together.
"We look forward to working closely with Mountain Culture to build a partnership that celebrates great cricket, great experiences and the connections that make our game special."
Mountain Culture Co-Founder & CEO DJ McCready said the partnership was a natural fit for them.
"Summer in Melbourne means cricket's on, and we're stoked to be teaming up with Cricket Victoria and the Melbourne Stars. We started out as a small brewery in the Blue Mountains, growing alongside our community. The local clubs that keep cricket going across Victoria run on that same spirit, and we can't wait to work with them.
"Stars fans, consider our Richmond Brewery yours this summer. Swing by for a beer after a day at the Junction Oval or come watch the away games with us. We'll have the cricket on and a seat saved."
About Mountain Culture Beer Co.
Founded in 2019 in the Blue Mountains of New South Wales, Mountain Culture Beer Co. has established itself as one of Australia's most recognised independent craft breweries.
Known for its innovative approach to brewing and commitment to quality, Mountain Culture produces a range of beers, headlined by its flagship Status Quo Pale Ale.
Status Quo was voted Australia's No.1 beer in the GABS Hottest 100 Craft Beer poll in 2022, 2023, 2024 and 2025.
With venues including its Richmond Brewery in Melbourne, Mountain Culture continues to bring its award-winning beers and brewery experiences to communities across Australia.
