Molton Brown, a leading luxury lifestyle brand in the Kao Corporation portfolio, marks a noteworthy stride at the intersection of academia and industry.
Inside the 1819 Innovation Hub at the University of Cincinnati, Kao USA Inc., a visionary entrepreneur and corporate partner, leverages its focus on sustainability, a core part of its DNA.
Engaging the talents of the UC Next Innovation Scholars program, Lindsay Stricker, new technology innovator and university partnerships lead at Kao, in collaboration with the Molton Brown digital team, presented an exceptional challenge to students for the Molton Brown brand: the exploration of Artificial Intelligence and how these technologies can improve processes, enhance acquisition and ultimately improve brand awareness and user experience.
