With the nation on a football fever high, Adelaide/Tarntanya is set to host its second of five matches at Hindmarsh Stadium tonight, when China takes on Haiti who are participating in their first FIFA Women's World Cup™.
Demand remains strong with the current ticket allocation again exhausted for the Friday night match.
This follows Monday night's packed house at Hindmarsh Stadium for Adelaide's historic first match in the tournament, with eager fans filling nearby businesses before and during the game, as well as gathering at the FIFA Fan Festival™ to soak up the excitement and party atmosphere.
Local hotel, The Gov, which is usually closed on a Monday, swung open its doors and became the unofficial home base for more than 900 Brazilian fans who kickstarted the party at the venue before marching, singing and dancing their way to the match.
The thrilling game at the newly redeveloped Hindmarsh Stadium which saw Brazil take an impressive 4-0 win over Panama, reached 11.5 million viewers in Brazil alone, via Brazilian broadcaster, TV Globo. The FIFA Women's World Cup 2023™ is broadcast into over 200 territories worldwide and is anticipated to be watched by a global television audience of two billion, helping showcase Adelaide as an elite sporting destination and a beautiful place to visit.
The Chinese team has already spent some time in South Australia, as one of two teams which selected Adelaide as its team base camp site.
The team is expected to have a strong fanbase at Hindmarsh Stadium, with thousands of fans set to bring the party atmosphere to Manton Street - also known as 'The Last Mile' - before the match, donning their team colours.
China is an important tourism market for South Australia - and the state's largest pre pandemic, with Chinese visitors spending $384 million in SA in 2019.
Fans still looking for a ticket to tonight's game or any of the remaining four matches at Hindmarsh Stadium are encouraged to keep checking fifa.com/tickets and the FIFA ticket resale platform as additional tickets may become available.
For fans without a ticket, watch all the action live and free on the big screen at the FIFA Fan Festival™ at Adelaide's Festival Plaza. For FIFA Fan Festival™ opening hours and program click here.
The next FIFA Women's World Cup match in Adelaide/Tarntanya is at 2pm ACST on Sunday 30 July when Korea Republic takes on Morocco.
Minister for Recreation, Sport and Racing, Katrine Hildyard said there is an incredible feeling surrounding the FIFA Women's World Cup, and the opportunity to host five matches right here in Adelaide/Tarntanya.
"Our community and visitors to our state were enthralled by Monday's Brazil and Panama clash and the energy and spirit of the fans," Minister Hildyard said.
"This is the largest and most significant sporting event Australia has hosted since the Sydney Olympics, and South Australians have already been so inspired by it - with huge demand for tickets, fans heading to venues like the FIFA Fan Festival and nearby hotels to watch the games live, and of course the billions tuning in from around the world.
"This tournament is transformative - for football, for women and for gender equality - as through it we see women's strength, skill, physicality and talent being celebrated on the world stage, giving us an opportunity to shift attitudes about the roles that women can play.
"With China one of our state's key tourism and education partners, the match between China PR and Haiti tonight at the newly developed Hindmarsh Stadium will be another wonderful milestone for our state in this historic FIFA Women's World Cup.
"This really is a once-in-a-generation moment and South Australia is an important part of this unfolding global story."
The Gov owner, Jo Tonkin said The Gov welcomes the energy and excitement the FIFA Women's World Cup has brought to Hindmarsh and the venue.
"The Brazilian supporters' pre-party brought over 900 people through the doors to enjoy an afternoon of drumming, dancing and music before watching the match on a big screen or heading off to the game. It provided an opportunity to offer additional working hours to our staff on a day we're usually closed," Ms Tonkin said.
"We're keeping our doors open for every match and look forward to welcoming supporters of all teams into the hotel."
