The Territory Labor Government’s Territory Tourism Comeback Plan is set to create jobs and stimulate the local economy.
The plan unveiled in the 2021/22 budget this week includes $5 million to fund another round of the successful Territory Tourism Vouchers scheme.
The popular scheme has incentivised Territorians to explore their backyard, holiday at home and back local tourism and hospitality businesses.
Figures up to 4 May reveal round three of the tourism vouchers scheme generated more than $9.47 million in gross sales with Territorians redeeming 24,500 vouchers.
The previous three rounds of the voucher scheme generated $26.7 million in gross sales for Territory businesses.
Furthermore, the Territory Tourism Comeback Plan will include $4 million to fund another round of the Roadhouse to Recovery scheme.
This will mean more roadhouses, wayside inns and caravan parks will renovate their facilities and give tourists more reasons to stop during their journey.
For every three dollars rolled out under this scheme, applicants will be required to contribute one dollar.
The Territory Tourism Comeback Plan unveiled a suite of measures to boost visitation to the Territory including:
· $5 million for the interstate incentive scheme
· $1 million to promote the Red Centre
· $1 million for the Business Events Support Fund
· $4.35 million to delivering festivals and events.
Measures to encourage private investment include:
· $3 million for the Visitor Experience Enhancement Program
· $2.17 million to support programs for tourism businesses.
Quotes from Minister for Tourism and Hospitality Natasha Fyles:
“The Territory Tourism Vouchers Scheme was an opportunity to back local tourism experiences and the data shows Territorians voted with their feet to holiday at home.
“This scheme has been a win for business, the economy and Territorians which is why we are funding another round of tourism vouchers in the Budget.
“The Territory Labor Government’s Territory Tourism Comeback Plan will keep the economy strong and ensure the Northern Territory remains Australia’s Comeback Capital.”