Apple Gangnam now open in South Korea

Apple Gangnam opened today in the heart of Seoul’s bustling, world-famous Gangnam District. This new space invites customers to discover Apple’s incredible lineup of products and services, and receive best-in-class support from highly knowledgeable specialists.

Customers can also participate in free Today at Apple sessions, including a limited-time Pop-Up Studio Spatial Audio listening experience featuring K-pop group, NewJeans, from ADOR. Participants are able to register at

Senior vice president of Retail, Deirdre O’Brien, welcomes the first customers to Apple Gangnam.

Customers with the new iPhone 14 at Apple Gangnam.

The store’s nearly 150-person team is ready to welcome customers and help them discover the best of Apple.

Customers explore Mac Studio at the new Apple Gangnam in South Korea.

Apple team members at Apple Gangnam can help guide customers with their purchase.

A happy customer at Apple Gangnam in Seoul.

A customer explores Apple Pencil with iPad at Apple Gangnam.

Customers line up outside Apple Gangnam in Seoul.

Customers can experience the new iPhone 14 Pro at Apple Gangnam in Seoul.

Customers experience Spatial Audio with AirPods Max at Apple Gangnam.

Apple Watch bands are available for purchase and pick up at Apple Gangnam in Seoul.

Multitalented artist and DJ Vakki performs at Apple Gangnam.

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