$1 million boost for premium agricultural exports

  • International Competitiveness Co-investment Fund Round Two grant recipients announced
  • McGowan Government assisting Western Australian agrifood and beverage businesses to grow global markets
  • The McGowan Government is backing Western Australian agrifood and beverage businesses pursuing new export opportunities through Round Two of its International Competitiveness Co-investment Fund grants.

    19 successful recipients from throughout the State will share in $1.05 million worth of grants to help build more sustainable enterprises to capture high growth, premium export markets.

    The matching dollar-for-dollar grants will leverage more than double the State investment, driving business growth and jobs - benefitting the economy and communities across WA.

    Brownes Dairy will use its $82,969 funding towards re-establishing its dairy products in Singapore, after the market suffered during the COVID-19 pandemic.

    The contribution will assist Brownes to re-introduce its branded yoghurt to Singapore consumers via retail supermarkets and online platforms, using the base to launch its branded cheese product to gourmet outlets and extend its overseas footprint.

    Alba Edible Oils has been granted $85,000 to promote its range of locally sourced cooking oil products to premium food service, manufacturing and retail export markets, helping transition the product from a commodity to the premium retail and food service market.

    Small Things Wine will acquit its $20,000 grant to capture Swedish markets for its premium, sustainable canned wine selection made from local grapes, aiding wine grape production and supply arrangements with growers and scaling up local manufacturing.

    The grants will also assist recipients to adapt and recover from the impact of the COVID-19 pandemic on their businesses, while also pivoting to the ever changing demands of the global marketplace.

    As stated by Agriculture and Food Minister Alannah MacTiernan:

    "The International Competitiveness Co-investment Fund grants provide the impetus for WA agrifood and beverage enterprises to invest in international markets for their products.

    "These are innovative, sustainable products and business models being pursued by these local companies, which will capture the imagination and interest of international customers.

    "Our local agrifood and beverage industry has adjusted to the 'new normal' of doing business in a global pandemic and embraced new strategies and technologies to capture a share of high value, premium export markets."

    Round Two International Competitiveness Co-investment Fund recipients:

    Applicant

    Project

    Funding

    Brownes Foods Operations Pty Ltd

    Project Merlion - build brand awareness to introduce yoghurt and cheese ranges to Singapore supermarkets and online platforms.

    $82,969

    Natural Vanilla Pty Ltd

    International Export Expansion Project - refine market engagement strategy and plan to increase production and international sales.

    $58,000

    Honey For Life Pty Ltd

    Establishment of a premium WA honey brand in Europe - conduct market research and upgrade website targeting European consumers.

    $100,000

    Austral Fisheries Pty Ltd

    Glacier 51 Toothfish Online Retail Export Development - re-design and rebrand Glacier 51 export products and website for the retail-ready US market.

    $100,000

    Byron and Harold Pty Ltd

    Waitrose project - develop a digital campaign to promote brand listings and create trade and consumer awareness in the UK.

    $32,975

    The Trustee for Palmer WA Trust (Trading as Alba Edible Oils)

    New BARE Oil Category - create marketing materials for trade shows and develop

    an e-commerce platform to increase sales of the new, premium BARE oil category .

    $85,000

    Main Camp WA Pty Ltd

    Exporting the world's purest Eucalyptus oil - to progress relevant certification including the Code of Good Manufacturing Practices and update marketing collateral.

    $28,000

    Tree of Dreams Pty Ltd (Trading as Nature's Harvest)

    A Whole Lotta Goodness® Export Expansion -update website, develop e-commerce platforms to expand US market share and target growth in the café sector.

    $50,000

    Craig Mostyn Group

    (Trading as Linley Valley Pork)

    Pure Pork in Asia - develop pricing, channel strategy and packaging for the new premium, free-range Pure Pork offering to Asia.

    $100,000

    G.B Dewar & P Dewar &

    The Trustee for the Dewar

    Wine Trust & The Trustee

    for the Peter Dewar Family

    Trust (Trading as Willow

    Bridge Estate)

    Willow Bridge Estate - engage a marketing consultant to grow international sales and brand recognition in the US.

    $74,000

    Heaton Enterprises Pty Ltd and Mappin Enterprises

    Pty Ltd (Trading as Cape Bouvard Brewing Company)

    Export Capability Development - explore potential or other manufacturing opportunities, while also enhancing engagement with international partners to grow market share in Asia.

    $30,000

    Stella Bella Wines Pty Ltd

    Stella Bella Reach Out - re-establish and further develop relationships with the core

    export partners and prepare marketing collateral for international events.

    $40,000

    Small Things Wine Pty Ltd

    Engagement of international markets -

    develop promotional materials, in-market activities and digital marketing targeting the

    Swedish wine market.

    $20,000

    Rare Foods Australia Limited (trading as Ocean Grown Abalone)

    Marine Stewardship Council (MSC) Certification Marketing & ecommerce Capability Development - repackaging all existing RFA products to promote MSC certification (blue tick) - once secured.

    $100,000

    Spinifex Brewery Limited

    (trading as Spinifex Brewing Co)

    Singapore Corporate - Spinifex Taste of Australia - conduct a series of Virtual Beer Tasting events with 40 top corporations and hotels in Singapore to introduce the brand in market.

    $25,000

    Harvest Road Oceans Pty Ltd 

    Ltd (trading as Tattering)

    Akoya: The Global Launch - launch the Akoya (shellfish) as a culinary food product through the Brand Ambassador Chef Engagement Program.

    $30,000

    The Gum Tree Apiary

    Honey export expansion into APAC market -

    Enhance website and undertake market research and business development to diversify export sales into the Asia Pacific.

    $20,000

    Cheeky Monkey Brewing Co Pty Ltd

    Introducing Cheeky Monkey to the world - develop promotional materials and go-to-market strategy to capture new export partners.

    $20,000

    Ferngrove Vineyards Pty Ltd

    Ferngrove International Brand Awareness Program - rebrand and reposition international product range to improve brand recognition and undertake US market research.

    $60,000

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